WILL NICHOLLS, PETAPIXEL:
Photographer Peter McKinnon first started his YouTube channel 9 months ago, but since then he has racked up over 1.1 million subscribers. In this 11-minute video, Paddy Galloway looks at how McKinnon managed to achieve this incredible feat and what makes his channel so different from everyone else’s.
Galloway estimates that the ad revenue alone is pulling in $13,000 per month for McKinnon, with sponsorships for individual videos on top of that.
But why is he so popular? What made him different?
Check it out, from here.