Remembering Massimo Vignelli's eloquence, wisdom, earnestness, and sensitivity ...

MARIA POPOVA, BRAIN PICKINGS:

"Besides the iconic New York City subway map, for which he remains best-known, the great Massimo Vignelli has worked on some of the twentieth century’s most memorable packaging, identity, and public signage for clients like IBM, American Airlines, and Bloomingdale’s, and has earned some of the creative industry’s most prestigious awards, including the AIGA Gold Medal (1983), the New York State Governor’s Award for Excellence (1993), the National Arts Club Gold Medal for Design (2004), and the Lifetime Achievement Award from the Cooper Hewitt National Design Museum (2005)."

Read it, here.